We decided that our print advert should be based around our album cover, so as you can see this is the case. Whilst the image is the same, enabling consumer cohesion, there is additional information pertaining to the date as well as adding a couple of fictional quotes from national newspapers to give the product 'status' and respect from a large potential market.
Furthermore, we have kept the same red typeface as the DigiPack cover and this continues the constant image and helps to market each section of this project into the same market. Hopefully a consumer will recognise the DigiPack cover from this advert given the semantic imagery.
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